A substantial portion of this article examines the idea of chasing trends. SEO and SMO, in particular, are targeted as scapegoats. To an extent, that's a fair assessment - if news media cover a particular topic only because it's trending on search or social, it doesn't necessarily lead to quality content. The better route is to cover the topics of your own expertise and view search and social as tools for getting your content to an audience interested in it. The "O" in SEO and SMO stands for optimization, not game-the-system.
Tuesday, December 05, 2017
Monday, December 04, 2017
I often wish I could abandon Facebook altogether. I find Twitter extremely useful for work, but I rarely use it outside the office. Instagram is littered with junk posts (personally, I consider anything that isn't a photo you shot yourself to be spam), and I can't keep up with their stories vs. Snapchat's.
Social media has become a mostly joyless pastime that we turn to out of habit with the hope that maybe, just maybe, we'll stumble across something interesting.
As I've argued for years, Facebook's failure is that your friends aren't interesting. However, on the platforms where we follow people based on interest rather than acquaintance, social media works.
Social media has become a mostly joyless pastime that we turn to out of habit with the hope that maybe, just maybe, we'll stumble across something interesting.
As I've argued for years, Facebook's failure is that your friends aren't interesting. However, on the platforms where we follow people based on interest rather than acquaintance, social media works.
Wednesday, November 29, 2017
Wednesday, November 15, 2017
Tuesday, November 14, 2017
Tuesday, October 17, 2017
Monday, September 18, 2017
Thursday, August 10, 2017
Monday, May 22, 2017
Thursday, May 04, 2017
Thursday, February 09, 2017
My freshman year of college, I had a couple Spanish classes with a young woman who was homeless. I didn't know it at the time (I expect few did), but I read about her journey a few years later in The Huntsville Times – how friends of hers, also homeless, scraped together money to help her somehow find a way to attend UAH.
Now working at UAB, it breaks my heart to know that this problem persists. There are homeless students at UAB, too (and yes, we have programs in place to help them). To paraphrase the teacher interviewed in the article: It's invisible even when you're looking.
Now working at UAB, it breaks my heart to know that this problem persists. There are homeless students at UAB, too (and yes, we have programs in place to help them). To paraphrase the teacher interviewed in the article: It's invisible even when you're looking.
Subscribe to:
Posts (Atom)